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Here are the top 10 things you MUST know this week:
1. Billionaire Investor Warren Buffet And Partner 3G Capital Are Buying Heinz For $23.3 Billion, Making It The Largest Deal In The Food Industry
Billionaire investor Warren Buffet and partner 3G Capital are dipping their money into the ketchup business. Buffet's Berkshire Hathaway and 3G Capital will be a part of a $23.3 billion deal to acquire the Heinz ketchup company. According to Heinz, this is the largest deal ever in the food industry. Buffet told CNBC that his company would be putting $12 to $13 billion into the deal. What does this all mean to you? It means that there is opportunity for you to grow your business if you jump on the right opportunity instead of sitting back.
2. Honest Toddler May Be The Funniest Tweeter On Twitter
Over the past several years, Twitter has become a powerful way to send out quick story updates without having to be in the newsroom. You can also send out, or "tweet" a quick link to your newest blog post, article, video, photographs, and so on. What you may not have also realized about Twitter is that you can find quick comedy while on the go. One tweeter in particular that personifies this is Honest Toddler. In the article above, you can see some of Honest Toddler's hilarious tweets on Blue Ivy, VHS tapes, Target, etc.
3. Google Retail Stores Could Make The Search Engine Giant Even Bigger
Google is reportedly opening physical retail locations that will give consumers the opportunity to get their hands on the latest Google products. If rumors are true, it will be coming just in time for Google Glass, a program by Google to develop an augmented reality head-mounted display. It may also help customers get a better understanding of a product since they could test it in person. All in all, I think this potential move by Google would make them an even bigger company, giving us another reason why we shouldn't ignore them despite their continuous changes in SEO and power to take your site off of their search engine.
4. If You Have A Strong Attachment To Hotmail, You Have Until This Summer To Say Farewell Forever
Move over Hotmail because here comes Outlook.com. On Tuesday, Outlook.com officially launched, marking the end of its predecessor, Hotmail. Microsoft said in a statement that all Hotmail users should expect to see this change take place this summer. For those of you who have a Hotmail account, don't worry. Your email address, password, messages, folders, contacts, rules, vacation replies, etc. will stay the same.
5. Crowdsourcing Content, Ideas, Or Services Can Save You Time And Money
Have you ever had trouble getting content finished on time or coming up with new ideas for a company logo, marketing strategy, or content ideas? You can fix that problem by using crowdsourcing. Crowdsourcing lets you obtain new ideas, services, and content from a large group of people, such as an online community like 99designs.com. In the article above, Inc.com writer Peter Gasca gives you six reasons why you should consider using crowdsourcing for your business.
6. Become A Successful Online Marketer
Do you have trouble getting leads, sales, conversions, or traffic from your company website or blog? Does it have something to do with not having enough time in the day to work on search engine optimization and sales funnel management? It's OK because I have a solution to your problems. In the article above, Success.com gives you a '10x10x4' formula that can help you become a brilliant online marketer.
7. Microsoft Missing Out On Over $2 Billion In Sales By Not Selling Office On The iPad
Microsoft Office is software that you'd think would be offered on the iPad. Disagreements with Apple on pricing and discounts, however, have delayed its availability. The question is how much revenue is Microsoft missing out on. According to Morgan Stanley analyst Adam Holt, Microsoft is missing out on approximately $2.5 billion in revenue by not offering Office on the iPad. It may not be a big deal since Microsoft's Business Division, which is home to Office, is on pace to bring in $22 billion. It is a lesson for you, however, to not waste profit opportunities when it is right in front of your face, especially when you're a smaller company that can use every cent you can get.
8. Everything You Need To Know About The "Mobile Wallet"
Are you one of those people who still don't know a whole lot about how mobile wallets work? In the infographic above, Statista tells you everything that you need to know about mobile wallets.
9. President Obama Wants Penny To Go Because It Is Inefficient
President Barack Obama would like nothing more than to get rid of the penny. He says it has come to represent one of Washington's many inefficiencies and that "anytime we're spending money on something people aren't going to use, it should be changed." As of right now, it looks like Congress will take its time to grant President Obama the right to stop penny production. This is something we should all keep an eye on, however, because if penny circulation stops, we have to round up our prices to the nearest 5 cents. For example, instead of selling an item for $19.99 or $97.00, we'd have to sell it for $20.00 or $100.00. It may seem like a little change, but when you think about all of the updates that businesses and government tax agencies would have to make to implement it, you'll understand why the penny probably won't be eliminated any time soon.
10. Veteran Goes From Unemployed To Owning His Own Meineke Car Care Center Franchise
Tom Perez spent a decade being a police officer in the Navy, serving four tours in Iraq, working his way up to supervisor, earning numerous medals, and getting a degree in business. Yet when he comes home to look for a job, he gets rejected time and time again. Perez decided to take a different approach- apply for a franchise opportunity. This decision led to a drastic change in his fortune. He was awarded his own franchise with the Meineke Car Care Center with a 25% discount on his franchising fee and financing lower than bank rates. Perez then hooked up with Boost A Hero, a crowdfunding platform for veterans seeking to buy franchises. Through Boost A Hero, Perez raised the $10,000 he needed to complete his purchase. As of 2012, Perez was expecting sales of $500,000 and created six jobs through his franchise. What does this mean to you? It means that you should never give up on your goals no matter what obstacles are put in front of you because you will be rewarded if you put in the time and effort.
(This issue was written by staff reporter Steven Ward, with input from Denise Gosnell and Jynell Berkshire.)
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